Sunday 10 February 2013

What Is Google PageRank And Why Should I Use It?

Important: All scripts hosted on widcraft.googlecode.com don't work anymore because Google has blocked that SVN repository.

What Is Google PageRank?

Google PageRank is a link analysis algorithm, named after Larry Page and used by Google Search. Your website's PageRank depends upon quality backlinks you get for your website and total count of your website pages.

The Google Toolbar's PageRank feature displays a visited page's PageRank as a whole number between 0 and 10. The most popular websites have a PageRank of 10. The least have a PageRank of 0.

Courtesy of Wikipedia, here is an example image of how Google PageRank works:


Mathematical PageRanks for a simple network, expressed as percentages. (Google uses a logarithmic scale.) Page C has a higher PageRank than Page E, even though there are fewer links to C; the one link to C comes from an important page and hence is of high value. If web surfers who start on a random page have an 85% likelihood of choosing a random link from the page they are currently visiting, and a 15% likelihood of jumping to a page chosen at random from the entire web, they will reach Page E 8.1% of the time. (The 15% likelihood of jumping to an arbitrary page corresponds to a damping factor of 85%.) Without damping, all web surfers would eventually end up on Pages A, B, or C, and all other pages would have PageRank zero. In the presence of damping, Page A effectively links to all pages in the web, even though it has no outgoing links of its own.


Why Should I Use It?

Google PageRank is a great way to know about, which type of sites give you a backlink. The higher a page is ranked, the better it will perform in organic search results.

If you want to generate income from search engine marketing such as paid links, pay per click or banner ads, how much you will get will largely depend on your page rank. The higher your page rank is, the higher your advertisers will pay you.

PageRank is updated every 3-6 months at Google's discretion, and therefore should not be used as a definitive way to judge the trust of a website; it only gives us an idea of the website's authority and link power based on Google's algorithm.

How To Check PageRank?

There are lots of sites, where you can check your site's PageRank. We recommend you to use PRChecker.net. In this article, we effected Wikipedia and PRChecker's PageRank, by giving them a backlink.

You can also embed your site's PageRank on your site by using following code:


<a href="http://www.prchecker.net" title="PageRank Checker"><img src="http://www.prchecker.net/lookup.php?site=http://www.bwidgets.com&badge=img1"/></a>

In above code, replace www.bwidgets.com with your site's url. Don't forget to leave a comment.
Important: Check our new website TricksPanda.com for WordPress tutorials, plugins and more.
 
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